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Syllabus

The module will meet Mondays and Thursdays, 9:00 a.m. – 12:00 p.m., June 6-July 28, 2016, with a one-week break over July 4. 

Module structure 

Flipped classroom model: online lectures and course material are reviewed out-of-class so teams can use class time to discuss how course concepts apply to their innovation.

All module participants will receive a Certificate of Completion.

Course topics

Week Topics/Activities

(6/6)

  • Project Description
  • Macroeconomic/Social Environment
  • Market/Demand Environment

(6/13)

  • Technological Environment
  • Competitive Environment

3

(6/20)

  • Host/Company Assessment
  • SWOT Analysis
  • Technology/Business Intelligence

4

(6/27)

  • Product Strategy
  • Operational Strategy

5

(7/11)

  • Intellectual Property Strategy
  • Technology Commercialization/Collaboration Strategy​

6

(7/18)

  • Project Valuation and Financing
  • Business Simulation Modeling (optional)
  • Introduction to Real Options Analysis

7

(7/25)

  • Technology/Business Roadmap
  • Final Presentations

 

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